481 Syllabus Spring 2016

 Multimedia Reporting



 

COMM 481 Lubert 213A, Innovation Park Fall 2015:

Section 004: Tuesday-Thursday:  2:30 p.m. – 4:25 p.m.

This course includes an assignment that must be completed during THON weekend, February 19-21, 2016. You MUST be available to work that weekend.

Instructor: Will Yurman, Senior Lecturer of Communications

Office Hours:

Monday 1:30 – 2:30pm in Carnegie 218
Tuesday & Thursday 1:30 – 2:30 at Innovation Park
and by appointment

Office: Carnegie 218
Telephone:  (C)  470-5895
Email: why1@psu.edu (email is the best way to reach me)

“Don’t tell me the moon is shining; show me the glint of light on broken glass.”

~Anton Chekhov

Journalism has changed. It is no longer enough to use a pad and pencil, or learn to be a still photographer. The art of storytelling remains the same, but the tools are different. This class uses a hands-on approach to explore the multimedia toolkit for journalists. Students will integrate words, audio, still and moving pictures to produce stories for an online audience. The goal is for each student to produce a professional-caliber portfolio of multimedia work. Prerequisites: Comm 260 or equivalent reporting experience.

Goals

  • To recognize, appreciate and produce quality multimedia stories for online publication.
  • To learn the fundamentals of audio, digital photography and video.
  • To make compelling stories that are technically competent, communicate an idea and emotionally engage to the viewer.
  • To begin to build a multimedia portfolio.
  • To understand the duties of a working journalist in the multimedia age.
  • To learn to critically evaluate your own work and the work of others.

Objectives Upon successful completion of this class, students will:

  • Produce daily and long-term multimedia reports with a variety of tools for a Web-based audience, with the goal of compiling a professional-caliber portfolio of work.
  • Generate story ideas and be able to choose the best multimedia reporting strategy.
  • Quickly write, revise and proofread text to accompany multimedia projects with the goal of eliminating clutter, awkwardness, misspellings, grammatical errors, punctuation errors and misused words.
  • Demonstrate a working knowledge of AP style.
  • Demonstrate at all times knowledge of journalists’ rights and responsibilities to the reporting and writing of the news.

Attendance:

Students are expected to attend every class. Regular and punctual attendance is important. If you will be missing class for a legitimate reason, you should notify me prior to the start of the class via e-mail. Students with excused absences will be permitted to make up work done during the class they missed.  Excused absences are limited to the observance of holy days, or circumstances beyond your control, including:

  • your illness.
  • a personal emergency such as an accident or severe illness of a family member.
  • the funeral of a family member or a friend.
  • a canceled plane, bus or train, or hazardous driving conditions on your return from an out-of-town trip.

Any test, quiz, or in-class assignment missed as a result of an excused absence must be made up within one week of the class missed. Students are responsible for contacting me about missed assignments. If you miss class because of an unexcused absence you will receive a zero for any in-class assignment.

You must be present to turn in assignments. Missing class critiques will result in a letter grade reduction.

You are responsible for any information you miss because of an absence from class – that includes lecture notes, changes to the schedule, assignments, etc.

You cannot pass the class with more than 10 absences.

Textbooks

There is no required text for this class. There are many good resources – in print and online that will be mentioned in class, and on the website

Newspapers: For this course you are required to read The New York Times, USA Today, Centre Daily Times and the Collegian – in print and online.

Supplies

Audio Recorders: You will need an audio recorder. Consider purchasing your own. It’s an extremely useful tool that you will have after you leave school. The least expensive recorders I recommend are the Zoom H1 or the Tascam DR-05 – both offer decent quality at an affordable price. Features include:

  • uncompressed audio
  • the ability to manually control audio levels
  • the ability to monitor audio with headphones
  • decent built in microphone and the option to add an external microphone

You will need a USB cable to download your audio. The Zoom H1 is also available at Media Tech and in the Innovation Park equipment room. If you’re considering other recorders, check with me first.

The Projects Server is a college server where you will turn in assignments. This is accessible from any computer (easiest on a Mac) connected to the Internet:  Assignments will be turned in by uploading your work to the drobbox in the Projects Server. Instructions for using the server can be found on the handouts page or directly here.

You will need the login and password for our class:

Name: 481.4.student
Password: 481Password

SD cards
You will want your own SD card. Some of the University cameras will come with cards, some won’t. But cards can be mistreated, so you are always safest owning your own.  For shooting video, cards should be at least Class 10. DON’T buy the cheapest card you can find. Make sure it can transfer data quickly enough to be useful.
An excellent choice would be a card like this Transcend. Look for cards that have high write speeds and are class 10
SDcard
Hard Drives

You MUST have an external hard drive. You will want to back up your work – servers fail, and it’s important to have a backup. You may also want to work on assignments outside of class.

Your work should be backed up AT LEAST twice. IF you have your work on your computer, then you’ll want one backup drive. If you work on school computers you should have two drives (at least).  There are two kinds of hard drives in the world. Those that have crashed and those that will crash.

You will want a drive with certain features:

  • 7200 rpm (this is the speed the drive spins. Slower drives will make editing video difficult.)
  • USB 3.0 is very fast
  • Thunderbolt is Apple’s very fast connector.
  • Size – I would suggest at least 256GB, but buy the biggest you can afford. They fill up quickly
  • Portability – desktop drives are usually cheaper, but can be a pain to carry around.
    • Solid State Drives (SSD). These drives are typically more dependable and less prone to break. But are also more expensive. Because they have no moving parts they do better if you keep your drive in your backpack and it’s constantly getting shaken.
    • Traditional drives use a spinning disc – they are less expensive.
  • You might consider getting one of each. Leave the traditional drive someplace safe at home and use it as a backup.

There are a ton of choices. Cheapest isn’t usually best.

For SSD this one looks good (I haven’t used it)
My Digital SSD 256GB
Lexar 256 GB – model is discontinued, you can still find a few on Amazon  (IF you buy a Lexar, you must format it as exFAT – ask me if that sounds like Greek)

Also SSD, twice the storage, but more expensive
Lexar 512GB (coming soon their website says)

For Traditional drives I like the G-Technology drives. Many people use the LaCie Rugged drives. Keep in mind that ALL drives fail, it’s a just a question of when. Have two drives and two copies of your work.

Grading

Journalism is about documenting the human condition. To be successful in this course you will show people in your stories. Grades will be based on audio, photographs, video, text and captions as well as class participation. Assignments will be evaluated using the following criterion:

  • Journalistic Content – Does the work tell the story? Is it compelling and accurate? Do the audio and visuals work together to engage the reader and make the best use of the medium?
  • Technical Excellence – Is the audio of the highest quality? Are the visuals well-composed, properly exposed, in focus.
  • Aesthetics – are the images visually compelling, is the editing thoughtful and logical. Does the story contain strong moments, emotion, humanity.

I expect lots of failure (though not failing grades) and mistakes early on as we learn a brand new language of storytelling. I encourage you to work hard, have fun, take chances, experiment.

Assignments will be evaluated using the following criterion:

Poor or missing

unsatisfactory

Proficent

Superior

AUDIO 0-5pts
No audio or unusable audio. The audio is technically poor with no compelling content. No natural sound.
6-13pts
Audio is technically poor – Difficult to understand, full of background noise, and generally of poor quality.The content lacks a narrative or story.Little or no natural sound.
14-20pts
The audio is technically proficient – recorded at the proper levels with a minimum of distractions. Natural sound was captured where appropriate. There is a basic story or narrative.
21-25pts
Technically superior audio. Strong narrative and story with vivid descriptions and an emotional connection to the story.Good use of natural sound to advance the story.
VISUALS 0-5pts
Video and/or photos are unusable due to technical errors. This might include all images being out of focus, or poorly exposed. Camera was not set up properly for the assignment.No attempt at getting a variety of shots or of sequencing the action.
6-13pts
Most video and/or photos are unusable due to technical errors. No effort was shown to correct the errors during the assignment. Most images are incorrectly exposed, out of focus and/or have the wrong white balance. Little effort shown to get a variety of shots or sequences.
14-20pts
The proper settings were used for most of the visuals. Most images are properly exposed, in focus and have the right white balance.There is a variety of shots. The interview itself is visually well composed and technically proficient.
21-25pts
Proper settings were used for the assignment. Appropriate lenses were selected. Most or all visuals were properly exposed, are sharp and in focus and properly white balanced. The interview is visually well-shot. B-roll includes a wide variety of wide,medium and tight shots as well as good sequences. Real storytelling moments were captured in the visuals.
EDITING 0-5pts
The narrative of the story makes no sense. The audio and visuals are jumpy, the edit contains many jump cuts. No lower thirds or titles.
6-11pts
The edit contains multiple and serious jumps in the audio and/or visuals. Titles and lower thirds were not done properly.
12-16pts
The audio edit is smooth, with no jumps or obvious edits.You’ve avoided visual jump cuts.The narrative flows logically.Titles and lower thirds are proficient.
17-20pts
The edit makes the story interesting by creating a narrative arc.No jump cuts or mistakes in the audio or visual editing. All lower thirds and titles are properly applied.The overall story flows and is engaging.
CONTENT 0-5pts
The story or narrative are not appropriate to the assignment. There is no character or subject. No attempt was made to engage the viewer or tell a story.
6-11pts
The story is weakly developed. The character or main subject is not clearly defined. There is no arc to the story. Visuals are weak and don’t add to the storytelling.
12-16pts
There is a clear main subject or character. The narrative arc leads us through the story. There is a clear beginning, middle and end. The visuals match the narrative.
17-20pts
An engaging story that keeps our interest because of a strong character or subject. Through the interview, visuals and editing we are engaged by the story through the use of various techniques discussed in class – including an emotional connection to the story and strong story arc.
TEXT 0-4pts
Text is unusable. Doesn’t us AP style and isn’t written as a news story with inaccuracies, missing information and significant grammar mistakes.
5-6pts
Lacking important details, or simply repeats the content of the multimedia. Contains grammar or style errors. 
7-8pts
Well-written with no substantial grammar mistakes. The story is missing details or facts or is not written clearly or in AP style.
9-10pts
Few or no grammar or style mistakes. Strong writing with good details and information that adds context to the multimedia piece rather than simply repeating it. The text is engaging and interesting, encouraging the reader to watch the multimedia.
  •  Effort =
    • Did you find a strong story and subject appropriate to the assignment
    • Did you pick a story that is actually happening in the moment
    • Did you spend enough time in the interview
    • Did you shoot real moments, spending enough time to allow the action to unfold naturally
  • Audio =
    • Was the audio recorded in a proper environment
    • Were proper audio levels set
    • Do interviews sound rich and clear
    • Was natural sound recorded where appropriate
    • Was the mic close enough. Did you use a lav or wireless mic
  • Visual =
    • Were the camera settings properly configured for the assignment
    • Is the image properly exposed
    • Is the color balance correct
    • Is the photo in focus and not blurry
    • Was a proper shutter speed used to prevent blurriness (for stills)
    • Was the photo/video properly toned
    • Video: Did you shoot sequences
    • Video: Did you have enough B-roll
    • Video: Was the interview framed and shot properly with an appropriate background and proper lighting
    • Was there a good variety of images – wide, medium and tight.
    • Are the images visually interesting and storytelling
  • Editing =
    • Does the story flow in a logical and interesting way
    • Is the audio edited smoothly and mixed properly
    • Did you avoid jump cuts
    • Are there proper lower thirds and title and credit slides
    • Are there any technical mistakes in the edit
  •  Content =
    • Is the story interesting
    • Does the story have journalistic content
    • Does the organization of the story keep our attention and lead us somewhere
    • Does the interview get beyond the basic (boring) facts and explore an idea or emotion
    • Did you conduct multiple interviews where appropriate
    • Does your text advance the story and is it properly written, grammatically correct.

For graded assignments:

  • A –  An exceptional story that truly engages the viewer, has a narrative arc, and is technically superior
  • B –  A good story that has a strong character or point of view, but may have some technical or narrative flaws.
  • C – A publishable story that has the basic facts correct, but does not engage the viewer and/or suffers from technical flaws.
  • D – A multimedia piece that is unpublishable either because of serious story structure problems or significant technical problems including difficult to understand audio, poor visuals, etc. Text or captions that include incorrect information or incorrect spellings of names receive a grade no higher than a “D.”
  • F –  An un-publishable story that isn’t relevant to the assignment or any work turned in late. Effort shows little ambition on the part of the multimedia journalist.  Stories with ethical issues receive a failing grade. Text or captions that include incorrect information or incorrect spellings of names, or incorrect identifications, will likely receive a failing grade.

Grading Percentage Breakdown:

93.0-100 A
90.0-92.9 A-
87.0-89.9 B+
83.0-86.9 B
80.0-82.9 B-
77.0-79.9 C+
70.0-76.9 C
60.0-69.9 D
Under 60.0 F

ASSIGNMENTS:

Great Work  30
Joke  30
Data Visualization  50
Ed.Ted Zoom H1 recorder  30
Millennial Podcast 30
 Before The First Question reading  10
Broken Camera 50
AUDIO - Sonic IDs  50
AUDIO – Natural Sound  50
Ed.Ted D7200 30
Looking  50
NewsU Language of the Image  30
Camera Skills 50
Ed.Ted Sequencing  30
 Man on the Street  50
Sight and Sound  50
Surprise Me 100
THON  100
A person and their passion  100
FINAL PROJECT – proposal  50
FINAL PROJECT – first edit  50
FINAL PROJECT – radio edit  50
FINAL PROJECT – finished  400
 Final Portfolio  100
 Attendance/Participation  100

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Deadlines:

Photojournalists must adapt to changing situations. You must meet deadlines. A missed deadline means you you receive a zero for the assignment. All assignments are due on time. Finishing work during class is not fair to other students and is not acceptable. Unless you have an excused absence and the instructor is notified via email in advance, you must be present at the start of class to hand in assignments. If you have an excused absence, or are unable to attend class, it is still your responsibility to turn in assignments on time.

Digital Photojournalism Lab Policies / Hours:

The computer lab will be open when classes are not in session. There may be other times when use of the lab is restricted. Students will have 24-hour swipe card access to the building and lab.  Do not allow anyone else to enter the lab.Do not block the lab door open.According to university policy, no food or drink is permitted in the lab. Students caught with food or drink in the lab may lose lab privileges. The number of printouts made will be monitored electronically. If students are abusing 24-hour lab privileges, lab hours will be restricted.

Website/communication Class information will be available on the website at: https://www.willyurman.com/teaching Updates to the syllabus, assignments, handouts etc. will all be on the website.

  • I will use email for any last minute updates/cancellations/changes
  • Please make sure I have your current and preferred email address.

GRADES

I will email you a critique and grade for assignments. Grades will be posted on Angel

Assignment Standards

  • Digital files/assignments will be placed on the server. It is extremely important that all files and folders contain your name and the assignment name.
  • Except where noted on an assignment, students should not use their friends and relatives for class assignments. Exceptions should be approved in advance. It is very difficult to make a living documenting your friends.
  • PLEASE, check your work before turning it in. If I can’t open a file, or you’ve sent me the wrong file, I’ll be forced to give you a zero.
  • All assignments must be publishable and fall within societal norms for decency and good taste.
  • Unless you specifically say otherwise, it is assumed that any work submitted for this class may be published on the Commedia, Centre Daily Times, Philadelphia Inquirer, Penn State University, or other websites. Student images may also be used in university publications. Select stories will be entered in regional and national photojournalism competitions.

Gear Checkout

Some gear is available through the college in Lubert 213. The University’s Media Tech also has a large pool of gear available at the Wagner Annex.

MEDIA TECH is located in the Wagner Building. The entrance is on the backside of the building, look for the blue awning. You’ll need your Penn State ID to sign out gear.

SPRING 2016 Hours:

Hours
Monday through Friday: 7:45 a.m. to 9:45 p.m.
Saturday and Sunday: Closed

Main Phone:  865-5400

Email:  UL-MTSSEQ@LISTS.PSU.EDU

Internet

Students are not permitted to use the Internet during class hours to check Facebook or email. Students using the Internet for anything other than class work (during class) will have points deducted from their class participation grade.

Cell Phones

Cell phones should be turned off before class.  No text messaging during class. Students using a cell phone during class hours for anything other than class work will have points deducted from their class participation grade.

Academic Integrity

Academic Integrity: Academic integrity is the pursuit of scholarly and creative activity in an open, honest and responsible manner, free from fraud and deception, and is an educational objective of the College of Communications and the University. Cheating – including plagiarism, falsification of research data,falsifying caption or story information, posing or staging photographs or video and representing them as real moments, using the same assignment for more than one class, turning in someone else’s work, or passively allowing others to copy your work – will result in academic penalties at the discretion of the instructor. In serious cases, it could also result in suspension or dismissal from the University or in the assignment of an “XF” grade (failed for academic dishonesty). As students studying communications, you should understand and avoid plagiarism (presenting the work of others as your own.) A discussion of plagiarism, with examples, can be found at http://tlt.psu.edu/plagiarism/student-tutorial/. The rules and policies regarding academic integrity should be reviewed by every student, and can be found online at: www.psu.edu/ufs/policies/47-00.html#49-20, and in the College of Communications document, “Academic Integrity Policy and Procedures.” Any student with a question about academic integrity or plagiarism is strongly encouraged to discuss it with his or her instructor.

Our Community

As photojournalists, the subjects of our stories should reflect the entire community we serve. Showing diversity in your assignments is essential.

Note To Students With Disabilities

Penn State welcomes students with disabilities into the University’s educational programs. If you have a disability-related need for reasonable academic adjustments in this course, contact the Office for Disability Services, ODS located in room 116 Boucke Building at 814-863-1807(V/TTY). For further information regarding ODS, please visit its website at www.equity.psu.edu/ods/. Instructors should be notified as early in the semester as possible regarding the need for reasonable academic adjustments.